Shop

Full multi-tenant online stores — catalog, inventory, checkout, analytics

A complete online store on the edge

Storefronts live under /s/{slug}; admin under /admin. Merchants get a real back-office without hiring a developer: products with variants, inventory, collections, orders, customers, discounts, media library, analytics and branding.

Merchant admin that feels complete

Setup wizard for first store and owner account. Products with variants, inventory levels, draft/active/archived status and images. Collections for curated merchandising. Orders list, detail, timeline, cancel and mark-paid workflows. Customers with order history, tags and notes. Discounts: percentage, fixed amount and discount codes. Media library on R2. Analytics: revenue, order count, AOV, timeline charts, inventory health. Store settings for name, currency, logo, timezone and theme colors.

Conversion-oriented storefront

Responsive homepage with hero and featured products. Product pages with schema.org Product JSON-LD for search. Collections, search, cart flowing into real server-side orders. Customer accounts. Theme colors and logo from admin. Offline-friendly QR payment: merchant sets a QR image; customer uploads payment screenshot — ideal where card gateways are expensive or unreliable.

Platform strengths

True multi-tenancy with store isolation. Access-code gated creation protects the platform. Super-admin visibility when needed. Shipping zones, tax rates, Durable Object per store. SEO assets (robots, sitemap, llms.txt). Google Translate for international shoppers. Demo fashion store with 100+ products proves the platform.

Why Shop wins commercial conversations

Competitors often force complex plans and app ecosystems. Shop delivers catalog, cart, checkout, inventory, discounts and analytics on a modern edge stack with a transparent access model — perfect for fashion, local makers, hotel boutiques and any brand that wants its own storefront without operational overhead.

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